Blog

by Steve Dalgleish 28 Jan, 2018
In 2007 Lynda and I decided to buy a boat and sail the world... well, when I said decided there were a few issues:

  1.  Neither of us could sail
  2.  We didn't have the money to do it
  3.  Lynda demanded that we did not sell the house to fund it (I was with her on this one)
  4.  We needed to have a budget so Adam (our son) could visit us where ever we were

So over the next few years we both worked hard: Lynda as Marketing Director of The Royal Yacht Britannia and I as a Director of Lynchpin Analytics. The culmination of which was that early 2018 we had resolved issues 2, 3 and 4.

Issue 1 - Learning to sail was all that was left to do.... so on 1st April 2018 I left North Berwick to go to Gibraltar for 15 week to gain my Yachtmaster Offshore Certificate. 
by Steve Dalgleish 28 Jan, 2018
Anyone can make one:
For better or worse, anyone can write a blog post about anything they want. Everyone has a voice and the best voices will rise to the top.

The writer can show their personality:
In blog posts, the writer has more leeway to add in their voice and personality than other types of writing.

Blogs are a great form of mass communication:
You can help people, learn new things, entertain your audience— the possibilities are endless and amazing. Blogging opens up all of these to a very wide audience.

You can make money:

Get the right blog going and you can make a lot of money through advertising and sponsored posts.

It allows people to craft better thoughts:
Instead of reading haphazard, uneducated Facebook statuses, it’s much better to see people’s thought process in a well-written blog post.

You can establish a community:
Blogging allows you to connect with other individuals who share the same interests. Sharing ideas and opinions within your community helps establish yourself as a thought leader.

Good for SEO:
Keeping content on your site fresh and relevant, you can use your blog to boost the search engine ranking (SEO) of your site and your business.

It brings people back to your site:

If your blog is strong enough and updated regularly, people will come back looking for more and bring traffic back to your site as well.

It’s free:
It costs you a grand total of zero dollars to post to the blog, so if you have something to say, there’s nothing to stop you.

You can establish yourself as a thought leader:

A blog is a great place for your original thoughts, and it can be a wonderful way to show off your individuality. If people like your ideas, you can become a thought leader in your industry!

What else do you love about blogs? Let me know!
by Steve Dalgleish 28 Jan, 2018
In 2007 Lynda and I decided to buy a boat and sail the world... well, when I said decided there were a few issues:

  1.  Neither of us could sail
  2.  We didn't have the money to do it
  3.  Lynda demanded that we did not sell the house to fund it (I was with her on this one)
  4.  We needed to have a budget so Adam (our son) could visit us where ever we were

So over the next few years we both worked hard: Lynda as Marketing Director of The Royal Yacht Britannia and I as a Director of Lynchpin Analytics. The culmination of which was that early 2018 we had resolved issues 2, 3 and 4.

Issue 1 - Learning to sail was all that was left to do.... so on 1st April 2018 I left North Berwick to go to Gibraltar for 15 week to gain my Yachtmaster Offshore Certificate. 
by Steve Dalgleish 28 Jan, 2018
Anyone can make one:
For better or worse, anyone can write a blog post about anything they want. Everyone has a voice and the best voices will rise to the top.

The writer can show their personality:
In blog posts, the writer has more leeway to add in their voice and personality than other types of writing.

Blogs are a great form of mass communication:
You can help people, learn new things, entertain your audience— the possibilities are endless and amazing. Blogging opens up all of these to a very wide audience.

You can make money:

Get the right blog going and you can make a lot of money through advertising and sponsored posts.

It allows people to craft better thoughts:
Instead of reading haphazard, uneducated Facebook statuses, it’s much better to see people’s thought process in a well-written blog post.

You can establish a community:
Blogging allows you to connect with other individuals who share the same interests. Sharing ideas and opinions within your community helps establish yourself as a thought leader.

Good for SEO:
Keeping content on your site fresh and relevant, you can use your blog to boost the search engine ranking (SEO) of your site and your business.

It brings people back to your site:

If your blog is strong enough and updated regularly, people will come back looking for more and bring traffic back to your site as well.

It’s free:
It costs you a grand total of zero dollars to post to the blog, so if you have something to say, there’s nothing to stop you.

You can establish yourself as a thought leader:

A blog is a great place for your original thoughts, and it can be a wonderful way to show off your individuality. If people like your ideas, you can become a thought leader in your industry!

What else do you love about blogs? Let me know!
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